elvis+elvin Introduces Purity Cleansing Gel – Clarifying Daily Cleanse Without the Harshness

New York, August 18, 2026 — elvis+elvin proudly presents the Purity Cleansing Gel, a clarifying daily cleanser designed to remove surface oil, sunscreen residue, and everyday impurities while supporting a smoother, fresher-looking complexion.

Key Benefits

• Clarifying Daily Cleanse – Removes surface oil, sunscreen residue, and everyday impurities.

• Refines Texture – Salicylic Acid and Gluconolactone support clearer-looking pores and smoother skin.

• Botanical Conditioning – A broad botanical extract blend adds conditioning support without over-drying.

Clinical Insights

• Salicylic Acid is a beta hydroxy acid known for its ability to penetrate oil and help clear pores of debris.

• Gluconolactone is a polyhydroxy acid (PHA) that offers gentle exfoliation with less irritation potential than traditional AHAs.

"Purity Cleansing Gel is our everyday cleanser for people who want clarifying power without harshness," said Victoria Leung, Founder & CEO of elvis+elvin. "Pairing salicylic acid with a gentler PHA gives it results without the tight, over-cleansed feeling."

Product Details

The Purity Cleansing Gel retails for $40 (100ml) or $6 (10ml travel size) and is available now at www.elvis-elvin.com.

About elvis+elvin

elvis+elvin is an independent beauty brand combining plant intelligence with modern skincare science. Guided by ingredient research and thoughtful formulation, the brand brings together botanical extracts, peptides, biotechnology and proprietary complexes to create high-performance skincare for evolving skin needs. With a silicone-free and PEG-free formulation philosophy, elvis+elvin creates purposeful beauty that balances efficacy, innovation and an elevated sensory experience.

For media inquiries, product samples, or additional information, please contact: pr@elvis-elvin.com | 1-212-810-9188